Marketing research / (Record no. 133)

MARC details
000 -LEADER
fixed length control field 00813cam a22002174a 4500
001 - CONTROL NUMBER
control field 13711880
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072837861 (alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency MMSU
Transcribing agency ULS
Modifying agency ULS
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .C66 2006 CIRC
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/3
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cooper, Donald R.
9 (RLIN) 985
245 10 - TITLE STATEMENT
Title Marketing research /
Statement of responsibility, etc. Donald R. Cooper, Pamela S. Schindler.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 790 p. :
Other physical details ill. ;
Dimensions 28 cm. +
Accompanying material 1 CD-ROM (3 1/2 in.)
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The McGraw-Hill/Irwin series in marketing
9 (RLIN) 986
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 726-749) and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
9 (RLIN) 987
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Schindler, Pamela S.
9 (RLIN) 988
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Materials specified (bound volume or other part) Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type Public note
      Hb : Bp     MMSU Main Library MMSU Main Library 06/02/2011 Purchase 2801.00 HF5412.2.C66 2006 CIRC 29106 06/02/2011 10-0627 2801.00 06/02/2011 Books Reserve

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