The Essence of marketing research / (Record no. 3732)
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000 -LEADER | |
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fixed length control field | 00649nam a22002057a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20171010085714.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 130423t xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0132848295 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | MMSU |
Language of cataloging | eng |
Transcribing agency | ULS |
Modifying agency | ULS |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.2 |
Item number | .C55 1991 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Chisnall, Peter M |
9 (RLIN) | 17104 |
245 ## - TITLE STATEMENT | |
Title | The Essence of marketing research / |
Statement of responsibility, etc. | Peter M. Chisnall. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York : |
Name of publisher, distributor, etc. | Prentice Hall, |
Date of publication, distribution, etc. | c1991. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | viii, 211 p. : |
Other physical details | ill. ; |
Dimensions | 23 cm. |
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
Title | (The Essence of management series) |
9 (RLIN) | 17105 |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing research. |
9 (RLIN) | 17106 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Materials specified (bound volume or other part) | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Public note |
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Pbk. | MMSU Main Library | MMSU Main Library | 04/23/2013 | Purchase | 409.00 | HF5415.2.C55 1991 CIRC | 19769 | 10/10/2017 | 92-0366 | 10/10/2017 | Books | Circulation |