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The Practice of marketing mangement : analysis, planning, and implementation / William A. Cohen.

By: Cohen, William A Material type: Text

TextPublication details: New York : Macmillan Publishing, c1988Description: xix, 695 p[. : ill. ; 24 cmISBN: 0023231505Subject(s): Marketing ManagementLOC classification: HF5415.13 | .C645 1988

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Holdings
Item type	Home library	Call number	Status	Notes	Date due	Barcode
Books	MMSU Main Library	HF5415.13.C645 1988 CIRC (Browse shelf(Opens below))	Available	Circulation		15130

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Previous	HF 5415.13 Marketing management /	HF 5415.13 B36 2018 CIRC Strategic marketing management /	HF5415.13.C57 1997 CIRC Marketing logistics /	HF5415.13.C645 1988 CIRC The Practice of marketing mangement :	HF5415.13.C654 1991 CIRC The Practice of marketing management :	HF5415.13.C93 1992 CIRC Competitive marketing strategy /	HF5415.13.D42 1989 CIRC Total marketing :	Next