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Strategic marketing / David W. Cravens.

By: Cravens, David W Material type: Text

TextSeries: (The Irwin series in marketing)Publication details: Homewood, Illinois : Irwin, 1987Edition: 2nd edDescription: xvii, 679 p. : ill. ; 24 cmISBN: 0256033706Subject(s): Marketing -- Decision making | Marketing -- ManagementDDC classification: 658.8/02 LOC classification: HF5415.135 | .C72 1987

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Holdings
Item type	Home library	Call number	Copy number	Status	Notes	Date due	Barcode
Books	MMSU Main Library	HF5415.135.C72 1987 CIRC (Browse shelf(Opens below))	D-92-0297	Available	Circulation		19279

Includes bibliographical references and index.

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