TY  - GEN
AU  - Richardson, John E.
TI  - Marketing 08/09
SN  - 9780073369464
AV  - HF5415 .M37 2008
PY  - 2008///
CY  - Boston
PB  - McGraw Hill Higher Education
KW  - Marketing
KW  - Periodicals
KW  - Social aspects
KW  - Management
N1  - Includes bibliographical references
ER  -