Marketing 08/09 / John E. Richardson, editor. - 13th ed. - Boston : McGraw Hill Higher Education, c2008. - xvi, 203 p. : ill. ; 28 cm. - Annual editions. .

Includes bibliographical references.

9780073369464


Marketing Periodicals.
Marketing Social aspects Periodicals.
Marketing Management Periodicals.

HF5415 / .M37 2008