TY  - BOOK
AU  - Iacobucci, DAwn
TI  - Marketing management
SN  - 978 981 4716 23 9
AV  - HF 5415.13 I23 2015 CIRC
PY  - 2015///
CY  - Andover : 
PB  - Cengage Learning
KW  - Marketing management
N1  - Includes bibliographical references and index
ER  -