Moutinho, Luiz

Strategic marketing management / Luiz Moutinho, Geoff Southern - Philippine edition - Andover : Cengage Learning, 2013. - xxii, 490 pages ; 22 cm.

Includes bibliographical references and index. Donation : C & E Publishing.

978 981 4369 56 5


Marketing--Management

HF 5415.13 / M68 2013 CIRC