TY  - BOOK
AU  - Helsen, Kristiaan 
AU  - Kotabe, Masaaki (Mike)
TI  - International marketing / 
SN  - 9781119923435     Pbk, Bp. : Php 3,375.00 (New Century)
AV  - HF 1416 H45 2017 CIRC 
PY  - 2017///.
CY  - s.l. : 
PB  - John Wiley & Sons, 
KW  - International business enterprises
N1  - Includes index.
ER  -