Lumsdon, Les. <br/><br/>
Marketing for tourism :   case study assignments / 
Les Lumsdon ; foreword by Wyn Mears. 
 - Hampshire :  Macmillan,  c1992. 
 - xx, 135 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0333541367 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourism.<br/>Tourism marketing.
<br/><br/><label>LC Class. No.: </label>G155  / .L85 1992