TY - BOOK AU - Ireland,R.Duane AU - Hoskisson,Robert E. AU - Hitt,Michael A. TI - Understanding business strategy: concepts SN - 0324317735 AV - HD30.28 .I73 2006 PY - 2006/// CY - Australia PB - Thomson South-Western KW - Strategic planning KW - Business planning N1 - Includes bibliographical references and indexes ER -