TY  - BOOK
AU  - Dess, Gregory G.,
AU  - Lumpkin, G.T.,
AU  - Eisner, Alan B.,
AU  - McNamara, Gerry,
AU  - Kim, Bongjin,
TI  - Strategic management: text and cases 
SN  - 978-981-4581-31-8 Pbk, Np.
AV  - HD 30.28 S77 2012 F CTE  
PY  - 2012///
CY  - New York, NY
PB  - McGraw-Hill Education
KW  - Strategic planning
KW  - Case studies
N1  - "Printed in the Philippines."; Includes index
ER  -