TY  - BOOK
AU  - Sullivan, Luke
TI  - Hey, whipple, squeeze this: a guide to creating great ads 
SN  - 9780470190739 (Pbk.)
AV  - HF5825 .S94 2008
PY  - 2008///
CY  - Hoboken, New Jersey
PB  - John Wiley & Sons
KW  - Advertising copy
N1  - Includes bibliographical references and index
ER  -