Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.
Material type: TextLanguage: English Publication details: Englewood Cliffs, New Jersey : Prentice Hall, c1991Edition: 4th edDescription: xxiii, 680 p. : ill. ; 26 cmISBN: 0131728598Subject(s): Consumer behavior | Motivation research (Marketing)LOC classification: HF5415.32 | .S34 1991Item type | Home library | Call number | Copy number | Status | Notes | Date due | Barcode |
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Books | MMSU Main Library | HF5415.32.S34 1991 CIRC (Browse shelf(Opens below)) | 91-0445 | Available | Circulation | 17826 |
Includes bibliographic references and index.
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