Media and communication research methods : an introduction to qualitative and quantitative approaches / Arthur Asa Berger.

By: Berger, Arthur Asa, 1933-Material type: TextTextPublication details: Thousand Oaks : Sage Publications, c2000Description: xix, 295 p. : ill. ; 24 cmISBN: 0761918531 (pbk. : alk. paper)Subject(s): Mass media -- Research -- Methodology | Communication -- Research -- MethodologyDDC classification: 302.23/07/2 LOC classification: P91.3 | .B472 2000
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Item type Home library Call number Copy number Status Notes Date due Barcode
Books Books MMSU Main Library
P91.3.B472 2000 CIRC (Browse shelf(Opens below)) 02-0033 Available Circulation 24745

Includes bibliographical references and indexes.

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