Core concepts : Marketing / Shaw, Roy Thomas; Semenik, Richard J. ; consulting editor

By: Shaw, Roy ThomasContributor(s): Shaw, Roy ThomasMaterial type: TextTextPublication details: Cincinnati, Ohio : South-Western College Publishing 1995Description: x, 341 p. ill. ; 24 cmISBN: 0-538-83659Subject(s): MarketingLOC classification: HF5415 | .S52 .1995
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Item type Home library Call number Copy number Status Date due Barcode
Books Books MMSU Main Library
HF5415 .S52 1995 (Browse shelf(Opens below)) 99-0680 Available 23261

Includes bibliographical references and index.

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