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Marketing research / Donald R. Cooper, Pamela S. Schindler.

By: Cooper, Donald R Contributor(s): Schindler, Pamela S Material type: Text

TextSeries: The McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2006Description: xix, 790 p. : ill. ; 28 cm. + 1 CD-ROM (3 1/2 in.)ISBN: 0072837861 (alk. paper)Subject(s): Marketing researchDDC classification: 658.8/3 LOC classification: HF5415.2 | .C66 2006 CIRC

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Holdings
Item type	Home library	Call number	Copy number	Status	Notes	Date due	Barcode
Books	MMSU Main Library	HF5412.2.C66 2006 CIRC (Browse shelf(Opens below))	10-0627	Available	Reserve		29106

Includes bibliographical references (p. 726-749) and indexes.

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