000 | 00649nam a22002057a 4500 | ||
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003 | OSt | ||
005 | 20171010085714.0 | ||
008 | 130423t xxu||||| |||| 00| 0 eng d | ||
020 | _a0132848295 | ||
040 |
_aMMSU _beng _cULS _dULS |
||
050 |
_aHF5415.2 _b.C55 1991 |
||
100 |
_aChisnall, Peter M _917104 |
||
245 |
_aThe Essence of marketing research / _cPeter M. Chisnall. |
||
260 |
_aNew York : _bPrentice Hall, _cc1991. |
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300 |
_aviii, 211 p. : _bill. ; _c23 cm. |
||
440 |
_a(The Essence of management series) _917105 |
||
504 | _aIncludes bibliographical references and index. | ||
650 |
_aMarketing research. _917106 |
||
942 |
_2lcc _cBK |
||
999 |
_c3732 _d3732 |