Marketing /
Fewell, Arnold
Marketing / Arnold Fewell and Neville Wills. - Oxford, Oxford : Butterworth-Heinemann, 1992. - x, 187 p. : ill. ; 20 cm. - (Hospitality managers' pocket books) .
"Published in association with Caterer & hotelkeeper"--Cover. Includes index.
0750601655
Hospitality industry.
Advertising--Hospitality industry.
TX911.3.M3 / F48 1992
647/.068/8
Marketing / Arnold Fewell and Neville Wills. - Oxford, Oxford : Butterworth-Heinemann, 1992. - x, 187 p. : ill. ; 20 cm. - (Hospitality managers' pocket books) .
"Published in association with Caterer & hotelkeeper"--Cover. Includes index.
0750601655
Hospitality industry.
Advertising--Hospitality industry.
TX911.3.M3 / F48 1992
647/.068/8