Out-of-the-box marketing principles that work and make sense / (Record no. 14032)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00679nam a2200193 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240503140915.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200302b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9786214090693 (Pbk. : NP) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MMSU |
| Transcribing agency | ULS |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.12 .P6 G37 2017 F |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Garrovillas, Eduardo P |
| 245 ## - TITLE STATEMENT | |
| Title | Out-of-the-box marketing principles that work and make sense / |
| Medium | Eduardo P. Garrovillas. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | [Mandaluyong City] : |
| Name of publisher, distributor, etc. | [Books Atbp. Publishing Corp.], |
| Date of publication, distribution, etc. | 2017. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 284 pages ; |
| Dimensions | 23 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Geographic subdivision | Philippines. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management |
| Geographic subdivision | Philippines. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Materials specified (bound volume or other part) | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Pbk. : NP | MMSU Main Library | MMSU Main Library | Filipiniana Section | 03/02/2020 | Purchase | 560.00 | 19-0212 | HF 5415.12 P6 G37 2017 F | 35446 | 03/02/2020 | 03/02/2020 | Books |