Principles of Marketing Management / (Record no. 18440)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00538nam a22001697a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240516161649.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230307b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9710804111 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MMSU |
| Transcribing agency | ULS |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.13 P74 1984F |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing Management / |
| Statement of responsibility, etc. | Evangelista Felicitas U. Dominador A. Clemente M. Sicat et. al. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Metro Manila |
| Name of publisher, distributor, etc. | National Book Store, Inc. |
| Date of publication, distribution, etc. | 1984 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 610 pages. : |
| Dimensions | 25 cm . |
| 500 ## - GENERAL NOTE | |
| General note | Includes reference & index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Inventory number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MMSU Main Library | MMSU Main Library | Filipiniana Section | 03/07/2023 | HF 5415.13 P74 1984F | 20034 | 03/07/2023 | 03/07/2023 | Books | |||||||
| MMSU Main Library | MMSU Main Library | Filipiniana Section | 03/07/2023 | HF 5415.13 P74 1984 F | 13232 | 03/07/2023 | 03/07/2023 | Books | 86-0450 | ||||||
| MMSU Main Library | MMSU Main Library | Filipiniana Section | 03/07/2023 | HF 5414.13 P74 1984 F | 20035 | 03/07/2023 | 03/07/2023 | Books | 92-0536-C | ||||||
| MMSU Main Library | MMSU Main Library | Filipiniana Section | 07/21/2023 | HF 5415.13 P74 1984 F | 20032 | 07/21/2023 | 07/21/2023 | Books | 92-0536 |