Marketing management : (Record no. 3735)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00753nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20171010085715.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130423t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0070489297 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MMSU |
| Language of cataloging | eng |
| Transcribing agency | ULS |
| Modifying agency | ULS |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .G8448 1988 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Guiltinan, Joseph P |
| 9 (RLIN) | 17116 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | strategies and programs / |
| Statement of responsibility, etc. | Joseph P. Guiltinan, Gordon W. Paul. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | McGraw-Hill Book, |
| Date of publication, distribution, etc. | c1988. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 427 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | (McGraw-Hill series in marketing) |
| 9 (RLIN) | 17117 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Topical term following geographic name entry element | Management. |
| 9 (RLIN) | 17118 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Paul. Gordon W. |
| 9 (RLIN) | 17119 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Materials specified (bound volume or other part) | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Hb. | MMSU Main Library | MMSU Main Library | 04/23/2013 | USIS-BBF-ASAP-MR-AB | 0.00 | HF5415.13.G8448 1988 CIRC | 19098 | 10/10/2017 | D-92-0185-A | 10/10/2017 | Books | Circulation | |||||
| Hb. | MMSU Main Library | MMSU Main Library | 04/23/2013 | USIS-BBF-ASAP-MR-AB | 0.00 | HF5415.13.G8448 1988 CIRC | 18785 | 10/10/2017 | D-92-0026-B | 10/10/2017 | Books | Circulation | |||||
| Hb. | MMSU Main Library | MMSU Main Library | 04/23/2013 | USIS-BBF-ASAP-MR-AB | 0.00 | HF5415.13.G8448 1988 CIRC | 19099 | 10/10/2017 | D-92-0185-B | 10/10/2017 | Books | Circulation | |||||
| Hb. | MMSU Main Library | MMSU Main Library | 04/23/2013 | USIS-BBF-ASAP-MR-AB | 0.00 | HF5415.13.G8448 1988 CIRC | 18786 | 10/10/2017 | D-92-0026-C | 10/10/2017 | Books | Circulation | |||||
| Hb. | MMSU Main Library | MMSU Main Library | 04/23/2013 | USIS-BBF-ASAP-MR-AB | 0.00 | HF5415.13.G8448 1988 CIRC | 19097 | 10/10/2017 | D-92-0185 | 10/10/2017 | Books | Circulation | |||||
| Hb. | MMSU Main Library | MMSU Main Library | 04/23/2013 | USIS-BBF-ASAP-MR-AB | 0.00 | HF5415.13.G8448 1988 CIRC | 18784 | 10/10/2017 | D-92-0026-A | 10/10/2017 | Books | Circulation | |||||
| Hb. | MMSU Main Library | MMSU Main Library | 04/23/2013 | USIS-BBF-ASAP-MR-AB | 0.00 | HF5415.13.G8448 1988 CIRC | 18787 | 10/10/2017 | D-92-0026-D | 10/10/2017 | Books | Circulation | |||||
| Hb. | MMSU Main Library | MMSU Main Library | 04/23/2013 | USIS-BBF-ASAP-MR-AB | 0.00 | HF5415.13.G8448 1988 CIRC | 18783 | 10/10/2017 | D-92-0026 | 10/10/2017 | Books | Circulation |