International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.

By: Cateora, Philip R [author.]Contributor(s): Gilly, Mary C | Graham, John LMaterial type: TextTextPublication details: Boston : McGraw-Hill Irwin, c2015Edition: Sixteenth editionDescription: xxxi, 637 pages : illustrations ; 26 cmISBN: 9789814646086 (NP)Subject(s): Export marketing | International business enterprisesDDC classification: 658.8/4 LOC classification: HF1416 | .C37 2015
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Item type Home library Call number Copy number Status Notes Date due Barcode
Books Books MMSU Main Library
HF1416.C37 2015 CIRC (Browse shelf(Opens below)) 15-0450 Available Reserve 33655

Includes bibliographical references and indexes.

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