Cutlip, Scott M.

Effective public relations / Cutlip, Scott M., Allen H. Center and Glen M. Broom - 7th - Upper Saddle River, New Jersey : Prentice Hall c 1994 - xvi, 560 p. ill. ; 25 cm.

Includes bibliographical references and index.

0-13-245010-0


Public relations.

HM263 / .C88 1994