Domingo, Honeylyn B.; Ragutero, Jimbon B.; Torralba, Dianne D.  <br/><br/>
Characteristics of viral advertisements and netizen's perceptions and liking and sharing behavior   
Honeylyn B. Domingo; Jimbon B. Ragutero; Dianne D. Torralba 
 -  2017  
 - ix, 77 leaves   28 cm.  
<br/><br/> Thesis (Bachelor of Arts in Communication) -- Mariano Marcos State University - College of Arts & Sciences, Batac City  
<br/><br/>Bibliography:  leaves 51-53