Husemann-Kopetzky, Markus <br/><br/>
Handbook on the psychology of pricing :  100 + effects on persuasion and influence every entrepreneur, marketer, and pricing manager needs to know / 
Markus Husemann-Kopetzky 
 - Las Vegas, Nevada :  Pricing School Press,   2018. 
 - [189] pages ;  23 cm. 
<br/><br/> Includes bibliographical references. 
<br/><br/><label>ISBN: </label>9783947897001 Pbk, Bp. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pricing. <br/>Marketing--Economic aspects. <br/>Consumption (Economics)
<br/><br/><label>LC Class. No.: </label>HF 5416.5 H87 2018 CBEA RC