TY  - BOOK
AU  - Brown, Tom J.
TI  - Basic marketing research : customer insights and managerial action
SN  - 9781133188544 Hb. Bp.
AV  - HF 5415.2 B76 2014 CASAT 
PY  - 2014///
CY  - Australia : 
PB  - Cengage Learning
KW  - Marketing research
N1  - Includes bibliographical references
ER  -