Kurtz, David L

Fundamentals of professional selling / David L. Kurtz, H. Robert Dodge. - Homewood, Illinois : BPI/Irwin, 1989. - xvii, 280 p. : col. ill. ; 25 cm.

Includes bibliographical references and index.

0256066752 :


Selling.
Sales personnel--Case studies.

HF 5438.25 K87 1989 CIRC