TY - BOOK AU - Simerly, Robert G. TI - Handbook of marketing for continuing education SN - 1555421423 AV - LC5225.A34 H36 1989 PY - 1989/// CY - San Francisco PB - Jossey-Bass Publishers KW - continuing education KW - Handbooks, manuals, etc KW - Administration KW - Marketing N1 - Includes bibliographical references and index ER -