TY  - BOOK
AU  - Frochot, Isabelle
AU  - Batat, Wided.
TI  - Marketing and designing the tourist experience
SN  - 9781908999467  (Pbk.)
AV  - G155 .F76 2013
PY  - 2013///
CY  - Oxford : 
PB  - Goodfellow Publishers
KW  - Tourism
KW  - Marketing
KW  - Advertising
N1  - Includes bibliographical references and index
ER  -