Hackley, Chris, <br/><br/>
Advertising & promotion / 
Chris Hackley and Rungpaka Amy Hackley. 
 - 3rd edition. 
 - Los Angeles :  SAGE,  c2015. 
 - xvi, 326 pages :  illustrations ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781446280720 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Advertising.--Social aspects.<br/>Sales promotion.<br/>Advertising--Brand name products.
<br/><br/><label>LC Class. No.: </label>HF5823  / .H32 2015