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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gemler.

by Zeithaml, Valarie | Bitner, Mary Jo | Gremler, Dwayne D.

Edition: 4th ed. Publication details: Boston : McGraw Hill, c2006Availability: Items available for loan: MMSU Main Library (1) Call number: HD 9980.5 Z44 2006 CIRC.

QoS measurement and evaluation of telecommunications quality of service / William C. Hardy.

by Hardy, William C.

Publication details: Chichester : John Wiley & Sons, c2001Availability: Items available for loan: MMSU Main Library (1) Call number: TK5102.84.H37 2001 CIRC.

Perfect phases for customer service / Robert Bacal.

by Bacal, Robert.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, 2011Availability: Items available for loan: MMSU Main Library (1) Call number: HF 5415.5 B32 2011 CIRC.

Customer care excellence : how to create an effective customer focus / Sarah Cook.

by Cook, Sarah.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, c2011Availability: Items available for loan: MMSU College of Aquatic Sciences and Applied Technology (1) Call number: HF5415.5.C66 2011 CASAT.

Guest services marketing / Sunanda Singh Chandna.

by Chandna, Sunanda Singh.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Random Publications, c2013Availability: Items available for loan: MMSU Main Library (1) Call number: HF5415.5.C52 2013 CIRC.

The Future of competition : co-creating unique value with customers / C. K. Prahalad, Venkat Ramaswamy.

by Prahalad, C K | Ramaswamy, Venkat.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Massachusetts : Harvard Business School Press, c2004Availability: Items available for loan: MMSU Main Library (1) Call number: HD41.P72 2004 CIRC.

Customer service excellence / Francis J. Kong

Series: . Vol. 33 No. 93 page B-2 Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: The Philippine Star October 28, 2018Availability: Items available for loan: SERIALS (1) .

Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock.

by Wirtz, Jochen [author] | Lovelock, Christopher [author].

Edition: Eighth edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey : World Scientific, c2016Availability: Items available for loan: MMSU Main Library (1) Call number: HF 5415.13 W57 2016 CIRC.

The Innovator's solution : creating and sustaining successful growth / Clayton M. Christensen, Michael E. Raynor

by Christensen, Clayton M.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, MA : Harvard Business Review Press, 2003Availability: Items available for loan: MMSU Main Library (1) Call number: HD 53 C47 2003 AC.

Customer service in travel & tourism / 3G E-Learning

by 3G E-Learning | Mrantinkovic, Aleksandar | Piestun, Dan | Fouda, Hazem Shawky | Killings, Felecia | El Hajj, Sandra.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York, NY : 3G E-Learning, 2019Availability: Items available for loan: MMSU Main Library (1) Call number: TX 911.3.C8 T47 2019 CIRC.

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