| 000 | 00772nam a22002057a 4500 | ||
|---|---|---|---|
| 005 | 20230704093613.0 | ||
| 008 | 230703b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9783947897001 Pbk, Bp. | ||
| 040 |
_aMMSU _cULS |
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| 050 | _aHF 5416.5 H87 2018 CBEA RC | ||
| 100 | _aHusemann-Kopetzky, Markus | ||
| 245 |
_aHandbook on the psychology of pricing : _b100 + effects on persuasion and influence every entrepreneur, marketer, and pricing manager needs to know / _cMarkus Husemann-Kopetzky |
||
| 260 |
_aLas Vegas, Nevada : _bPricing School Press, _c2018. |
||
| 300 |
_a[189] pages ; _c23 cm. |
||
| 521 | _aIncludes bibliographical references. | ||
| 650 | _aPricing. | ||
| 650 | _aMarketing--Economic aspects. | ||
| 650 | _aConsumption (Economics) | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c19631 _d19631 |
||