| 000 | 00776nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | 693872 | ||
| 003 | OSt | ||
| 005 | 20240802150236.0 | ||
| 008 | 961113s1997 mauab b 000 0 eng | ||
| 020 | _a039578574X | ||
| 040 |
_aMMSU _cULS _beng _dULS |
||
| 050 | 0 | 0 | _aHF 5415 P742 1997 CIRC |
| 100 | 1 |
_aPride, William M. _913034 |
|
| 245 | 1 | 0 |
_aMarketing : _bconcepts and strategies / _cWilliam M. Pride, O.C. Ferrell. |
| 250 | _a10th ed. | ||
| 260 |
_aBoston : _bHoughton Mifflin, _cc1997. |
||
| 300 |
_axxxii, 666 p. : _bcol. ill., col. maps ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing. _913035 |
|
| 700 | 1 |
_aFerrell, O. C. _913036 |
|
| 942 |
_2lcc _cBK |
||
| 999 |
_c2764 _d2764 |
||