| 000 | 01027nam a22002417a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20171010091125.0 | ||
| 008 | 150414t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780273779827 (Pbk.) | ||
| 040 |
_aMMSU _cULS _dULS _beng |
||
| 050 |
_aHF5415 _b.K67 2013 |
||
| 100 |
_aKotler, Philip _929037 |
||
| 245 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong ; Horizon edition contributions by Diane Sutherland, Jon Sutherland. |
||
| 246 | _aMarketing | ||
| 250 |
_a14/E, _bHorizon edition. |
||
| 260 |
_aHarlow, Essex : _bPearson Education, _cc2013. |
||
| 300 |
_a636, [98] pages : _billustrations ; _c28 cm. |
||
| 501 | _aAuthorized adaptation from the Global edition, entitled Principles of Marketing, 14th edition, ISBN 978-0-978-0-273-75243-1 by Philip Kotler and Gary Armstrong, published by Pearson Education ©2013" -- Title page verso. | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 |
_aMarketing. _929038 |
||
| 700 |
_aArmstrong, Gary. _929039 |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c7973 _d7973 |
||