Marketing / (Record no. 7810)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00675nam a22002177a 4500 |
| 001 - CONTROL NUMBER | |
| control field | MMSU-0504 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20171010091049.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160601t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781259095603 (Pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MMSU |
| Language of cataloging | eng |
| Transcribing agency | ULS |
| Modifying agency | ULS |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .H86 2015 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hunt, C Shane |
| 9 (RLIN) | 34791 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing / |
| Statement of responsibility, etc. | C. Shane Hunt, John E. Mello. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York, New York : |
| Name of publisher, distributor, etc. | McGraw-Hill Education, |
| Date of publication, distribution, etc. | c2015. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxviii, 454 pages : |
| Other physical details | illustrations ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 9 (RLIN) | 34792 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mello, John E. |
| 9 (RLIN) | 34793 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Materials specified (bound volume or other part) | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Pbk. | MMSU Main Library | MMSU Main Library | 06/01/2016 | Purchase | 0.00 | 1 | HF5415.H86 2015 CIRC | 33713 | 05/19/2023 | 05/18/2023 | 15-0504 | 10/10/2017 | Books | Reserve |