Consumer behavior / John C. Mowen, Michael Minor.
Material type: TextPublication details: Upper Saddle River, N.J. : Prentice-Hall, c2000Edition: 5th edDescription: xxi, 696 p. : ill. (some col.) ; 27 cmISBN: 9814035629Subject(s): Consumer behavior | Consumers -- United StatesDDC classification: 658.8/342 LOC classification: HF5415.3 | .M68 2000Item type | Home library | Call number | Copy number | Status | Notes | Date due | Barcode |
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Books | MMSU Main Library | HD5415.3.M68 2000 CIRC (Browse shelf(Opens below)) | 00-0274 | Available | Circulation | 23887 |
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Includes bibliographical references and indexes.
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