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Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker, Jr., Narper W. Boyd, Jr.

By: Mullins, John W Contributor(s): Walker, Orville C | Boyd, Harper W Material type: Text

TextSeries: (McGraw-Hill/Irwin series in marketing)Publication details: Boston : McGraw-Hill/Irwin, c2008Edition: 6th edDescription: xxii, 533 p. : ill. ; 26 cmISBN: 0073529826Subject(s): Marketing ManagementLOC classification: HF5415.13 | .M84 2008

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Holdings
Item type	Home library	Call number	Copy number	Status	Notes	Date due	Barcode
Books	MMSU Main Library	HF5415.13.M84 2008 CIRC (Browse shelf(Opens below))	08-0369	Available	Circulation		28069

Includes bibliographical references and index.

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