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		Introduction to marketing management : text and cases / Stewart H. Rewoldt, James D. Scott, Martin R. Warshaw. by Rewoldt, Stewart H. (Stewart Henry), 1922-1979 \| Scott, James D. (James Dacon) \| Warshaw, Martin R. Edition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, Illinois : Richard D. Irwin, 1981Availability: Items available for loan: MMSU Main Library (1) Call number: HF5415.13.R486 1981 CIRC. Place hold Add to cart (remove)
		Promotional strategy : managing the marketing communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear. by Engel, James F \| Warshaw, Martin R \| Kinnear, Thomas C, 1943-. Series: (The Irwin series in marketing)Edition: 6th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, Illinois : Irwin, 1987Availability: Items available for loan: MMSU Main Library (1) Call number: HF5415.E53 1987 CIRC. Place hold Add to cart (remove)

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