Digital media and innovation : (Record no. 13938)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00739nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MMSUML19-0037 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240808155552.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200207b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781452241418 (Pbk. : alk. paper) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Description conventions | rda |
| Modifying agency | DLC |
| -- | ULS |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | P 96 M34 G47 2017 CIRC |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gershon, Richard A., |
| Relator term | author |
| 245 10 - TITLE STATEMENT | |
| Title | Digital media and innovation : |
| Remainder of title | management and design strategies in communication / |
| Statement of responsibility, etc. | Richard A. Gershon. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Los Angeles : |
| Name of producer, publisher, distributor, manufacturer | SAGE, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2017. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 261 pages : |
| Other physical details | illustrations ; |
| Dimensions | 26 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mass media |
| General subdivision | Management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Organizational effectiveness. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Materials specified (bound volume or other part) | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Pbk. | MMSU Main Library | MMSU Main Library | Circulation | 02/07/2020 | Purchase (BCI) | 5025.00 | 19-0037 | P 96 M34 G47 2017 CIRC | 35234 | 02/07/2020 | 02/07/2020 | Books |