Basic marketing research : customer insights and managerial action / Tom J. Brown, Tracy A. Suter, Gilbert A. Churchill, Jr.
Material type:
TextPublication details: Australia : Cengage Learning, 2014Edition: Eighth editionDescription: xxvi, 478 pages : illustrations ; 28 cmISBN: 9781133188544 Hb. Bp.Subject(s): Marketing researchLOC classification: HF 5415.2 B76 2014 CASAT
| Item type | Home library | Shelving location | Call number | Status | Date due | Barcode |
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MMSU College of Aquatic Sciences and Applied Technology | Circulation | HF 5415.2 B76 2014 CASAT (Browse shelf(Opens below)) | Available | 41716 |
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Includes bibliographical references.

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