Marketing mistakes and successes / Robert F. Hartley.

By: Hartley, Robert FContributor(s): Hartkley, Robert F., 1927- . Marketing mistakesMaterial type: TextTextPublication details: New York : John Wiley & Sons, c1998Edition: 7th edDescription: viii, 376 p. : 23 cmISBN: 0471159050Subject(s): Marketing United States -- Case studiesLOC classification: HF5415.1 | .H37 1998
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Item type Home library Call number Copy number Status Notes Date due Barcode
Books Books MMSU Main Library
HF5415.1.H37 1998 CIRC (Browse shelf(Opens below)) 99-0175 Available Circulation 22732

Rev. ed. of: Marketing mistakes / Robert F. Hartley. 6th ed. c1995.

Includes bibliographical references.

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