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Social marketing : influencing behaviors for good / Nancy R. Lee, Philip Kotler.

By: Lee, Nancy R Contributor(s): Kotler, Philip Material type: Text

TextPublication details: Los Angeles : SAGE, c2011Edition: 4th edDescription: xi, 502 p. : ill. ; 24 cmISBN: 9781412981491 (Pbk.)Subject(s): Social marketing | Behavior modificationLOC classification: HF5414 | .L43 2011

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Item type	Home library	Call number	Copy number	Status	Notes	Date due	Barcode
Books	MMSU Main Library	HF5414.L43 2011 CIRC (Browse shelf(Opens below))	13-0007	Available	For circulation		30478

Includes bibliographical references and index.

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