Normal view MARC view ISBD view

Crash course in marketing for libraries / Susan Webreck Alman.

By: Alman, Susan Webreck Material type: Text

TextSeries: Crash course series (Westport, Conn.)Publication details: Westport, Conn. : Libraries Unlimited, c2007Description: xi, 177 p. : ill. ; 28 cmISBN: 9781591584308 (pbk. : alk. paper)Subject(s): Libraries -- MarketingDDC classification: 021.7 LOC classification: Z716.3 | .A45 2007 CIRC

Contents:

The planning process for your marketing plan -- Develop a marketing plan -- Communicate to the community : using the media, newsletters, and annual reports to market the library -- Fund-raising.

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings ( 1 )
Title notes ( 2 )
Comments ( 0 )

Holdings
Item type	Home library	Call number	Copy number	Status	Notes	Date due	Barcode
Books	MMSU Main Library	Z716.3.A45 2007 CIRC (Browse shelf(Opens below))	08-0160	Available	Reserve		27815

Includes bibliographical references (p. 169-173) and index.

The planning process for your marketing plan -- Develop a marketing plan -- Communicate to the community : using the media, newsletters, and annual reports to market the library -- Fund-raising.

There are no comments on this title.

to post a comment.