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Social marketing : strategies for changing public behavior / Philip Kotler, Eduardo L. Roberto.

By: Kotler, Philip Contributor(s): Roberto, Eduardo L Material type: Text

TextPublication details: New York : The Free Press, c1989Description: xii, 401 p. : ill. ; 25 cmISBN: 0029184614Subject(s): Social marketingLOC classification: HF 5415.122 K686 1989 CIRC

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Item type	Home library	Shelving location	Call number	Status	Date due	Barcode
Books	MMSU Main Library	Circulation	HF 5415.122 K686 1989 CIRC (Browse shelf(Opens below))	Available		20901

Includes bibliographical references and index.

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